Lifestyles - 23 Ottobre 2019 “ASMR. La rivoluzione dei sussurri”. Marco Mozzoni on the Brain’s Potential The reader discovers, for example, that ASMR is associated with a reduction in heart rate but, at the same time, is also associated with an increase in skin conductance levels. This means that, as the author puts it, “ASMR is a complex emotional experience” that not only relaxes the body but also somehow activates it.